Milan: Giovanni Pirotta, 1818. Hardcover. A beautiful version of this great Italian epic poem that first appeared in 1516. It takes place against the backdrop of the war between Charlemagne and the King of Africa, and has many fantastic and magical elements. It was a big influence on later works of literature, including Spenser's Faerie Queene and Shakespeare's Much Ado. Very good in full leather with repairs made using Japanese paper to both joints. The edges of this tissue are coming loose. A small section of modern leather has been added to the front board where there had been a chip to the original leather. The new leather has been tooled and dyed to blend with the original. Light cracking to leather with minimal board-wear. Despite the noted repairs, this is a nice, attractive copy with strong, tight spine and clean interior. Marbled end pages. Bookplate to front end page. Folio. ITA109201. Very Good.
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Milan: Ulrico Hoepli, 1920. Hardcover. An interesting early twentieth century Italian text on advertising techniques in various media, including newspapers, posters and signs, catalogs, and more. It talks about the power of advertising, and offers aphorisms on the subject. Extensively illustrated from Italian and French sources with twenty-seven black and white and seventeen color full-page reproductions. There are also over forty inventive and charming in text illustrations. Rebound in chipped and rubbed blue cloth. Some foxing and aging to interior pages but in very good condition. 181 pages including list of artists plus index. ART/091312. Very Good.